SEO Content Optimisation – Smart, SEO Optimised Website Design
We provide Search Engine Optimisation (SEO) services for your website to receive organic traffic every month. With proper fine-tuning, we translate the structure and content of your website into the love language of search engines.
TL;DR – The SEO Advantage
Organic Traffic from Search Engines
With proper SEO in place, qualified leads and people who are looking for your service get funnelled to your website. Your organic search performance, enquiry and conversion rates - will come back to back.
Blazing Fast Loading Speeds
Part of SEO is improving the loading speed on your page. Watch your page load instantly instead of loading up slowly which may drive viewers away.
Better Customer Experience, Higher Sales
Increase conversions, lower bounce rate. We optimise how people find you because with a website that addresses the core of your customers' needs and a great user experience, who wouldn't be interested?
Long Term Returns
Search engine optimization does require more money, time and effort; however the returns are timeless. From the moment we optimise your website, you'll begin to notice big and ongoing changes in performance and returns, just like we have.
Let us get your website seen.
We're here to work with you every step of the way. Just send us a message and we'll take it from there.
A POWERFUL WEBSITE THAT BRINGS HUGE ORGANIC TRAFFIC
A beautiful website without traffic is like art without anyone to appreciate it.
increased traffic, Higher Conversions
Search Engine Optimisation or SEO refers to how you raise your website’s organic visibilty online. Google ranks your website with important points you can score by optimising content. The higher your SEO rankings, the higher your website’s position on search results. Increase in visitors and traffic genuinely interested in your products or services is a direct effect of good SEO Optimisation.
The secret to high search engine rankings for your website to be in the first page of search results is this: Good quality content that targets the searcher’s intention and an optimised user experience.
Long Term Business Returns
An SEO Optimised website gets you a stable and steady flow of organic traffic over time. Unlike paid advertising where you have to pay extra for each click into your site, organic traffic isn’t affected by budget cutbacks. Why use money to buy traffic when it is more cost-effective to optimise your SEO to get free, evergreen traffic to your website?
Search Engine Optimisation optimises your content to boost your website’s performance. It’s the strategic targeting of high traffic keywords to your web page by search intention and optimisation of user experience.
Higher Customer Retention
An SEO-friendly website supports faster loading speeds and better user experience for your customers. Statistics show that websites receive more interested, long-term traffic from organic searches than paid online advertisements. SEO adds more natural value to your website and increases conversion over time due to quality content and performance. Check out our suite of SEO strategies below!
Was recommend by a friend to try out their web design service and I must say, I'm impressed! They're a company I'm confident to recommend to other "web newbies" like me.
Qi Wen
Ranking Factors – How We Optimise Your Website For Searches
Keyword Research
Keyword research is fundamental to SEO. Instead of working blindly and randomly guessing keywords based on your guts, researching each target keyword allows us to deduce high-traffic content that people actually search for. This allows us to select and target the right search terms and topics that will bring the correct traffic to your website.
Optimisation of Header Tags
Google follows a system to read and assess the quality of your content on each page. Its algorithm of understanding your web page is based on how content flows on your page in a logical and natural structure. By labelling your title tags and subtitles correctly, we help you tell Google what your page is about and why it's important. This plays a crucial by helping Google understand your content during search engine crawls.
Optimising Meta Title & Meta Description
Meta titles and descriptions are the first things viewers see about your website when they're scrolling through search results. They play a direct role in convincing potential customers to click into your website, and are of vital importance in optimising your website for searches.
Rich Snippets / Schema Mark-ups
Structured data, also known as rich snippets or schema mark-ups, are lines of codes that give search engines additional information about a given page. Google reads this information and uses it to display rich results, like the "Recipe Rich Snippet" above. Depending on the content on your page, we will optimise your page to display the different types of structured data.
Website Speed Optimisation
Large images are heavy media content that can cause loading to take forever and discourage visitors. We optimise your images by compressing them up to 95% of their original size without compromising their viewing quality.
By unifying the best coding practices, such as inline CSS, minifying JavaScript and minifying html, we can ensure your website loads rocket fast!
Fast Hosting is achieved by our partnership with industry leading servers, for maximum loading speeds and minimal downtime. Learn more about how we optimise all our websites for speed.
Optimising For Social Media
As part of our content optimisation service, each page title, description and image is optimised for social media sharing. You can adjust and design these separately from your website's main design and content. In turn, well illustrated social media posts linked to your website increase organic traffic when optimised properly.
Optimising Images for Image Search
Tagging and labelling your images is crucial in giving your website a higher ranking on search engines. Doing this ensures your images also come up on relevant Google Images to link searchers to your website. To do this, we choose keywords that match your visitors' search intentions and fit them into the backend attribute of the images.
XML Sitemap
A sitemap tells Google the layout and pages of your entire website for it to crawl your website efficiently. It shows Google the overall structure of your website and how your pages interact with / navigate between each other. Google favours consistent updates, and a sitemap tells Google when you have updated or added new pages.
Mobile Responsiveness
It's no secret that Google gives brownie points to a mobile responsive web design. With mobile devices accounting for 54.4% of global web traffic, it's not at all surprising. In fact, mobile responsiveness is now a part of Google’s mobile-first indexing policy which started in 2019. Website loading time, user experience and user interface are important benchmarks for Google to determine if you have a responsive website design.
Internal Linking and Breadcrumbs
By building and writing content for your website from the bottom up, we get to control vital aspects of your website, like internal links. Internal Linking between pages guides visitors across your website to your most high-conversion pages or sections, and breadcrumbs help your visitors understand where they are on your site, contributing to a better user experience. Most importantly, internal links help to rank your website on Search Engine Results Pages (SERP).
Enhanced Perks & Features for All Our Websites
In addition to the features listed above, all websites developed by us are equipped with the following standard perks and features:
The Full Feature List
- Free 1 Year Domain & Web Hosting
- Free Domain & Hosting Transfers
- Unlimited Sub-Domains
- Free SSL Certificate
- Unlimited Business Emails (We help create up to 10)
- Custom Login Area
- Responsive Web Design
- Web Security Defender
- Website Speed Optimisation
- Social Media Integration
- Image & Video Optimisation
- Motion Effects
- Image Galleries / Sliders
- Royalty Free Images
- Youtube / Video Integration
- Google Maps Integration
- Website Backups
- Premium SEO Tool
- SpamExperts - Premium Email Spam Filtering
- Litespeed Enterprise Grade Web Server
- World Class cPANEL Web Server
- SEO Friendly Website
- Dedicated Account Manager and Project Team
- Website Training Session & Video
- *** Discounted Add-on Packages
How We Succeed – The SEO Web Design Process
Start your journey with our SEO team today! Tap on the arrows to look through our SEO web design process.
Getting Started
Get started by first contacting us with your requirements or filling up the web design questionnaire. We will then follow-up with a call or meetup to further understand your business and project requirements. To start the job right, we’ll work with you to zero in on your design preference, your target audience, the functions of your website, and your business advantage over your competitors. This allows us to strategise and design your website with a competitive edge over your peers.
Planning and Site-Mapping
This is where we plan the blueprints of your website using what we understand about your business and industry. We’ll draw up the sitemap (navigational structure), pages, structure of your website, user experience of your visitors, and work with you on how to position your content in a web-strategic way.
Setting of Brand's Visual Identity
We set up your brand’s basic visual identity guidelines; i.e. the look and feel of your website. When you have a consistent brand identity and messaging; be it on the website we’re designing, your email signature, or the business card in your pocket, it reinforces your brand image.
If you already have a professional visual identity guide in place, awesome! If not, we’ll create an glamorous one for you in the form of a moodboard. We’ll set up your brand typography, colour palette, image types, and colour overlays. This ensures you have a good vision of how your website will look like. See how our clients’ web projects turned out on our web design portfolio!
Contract and Proposal
A Proposal, comprising the Sitemap, Moodboard, Quotation and Contract will be prepared for you. We require a 20% (for projects exceeding S$10K) / 50% deposit before we start on your website due to the huge manpower and resource allocation we require to start every website right.
Gathering of Assets
We gather assets from you of your brand and your product / service. Don’t worry, we’ll be doing all we can to assist you every step of the way.
Brand Assets: Logos, favicons, information for the website, opening hours, etc.
Other Assets: Product / service photos, price, information / writeup, etc.
Writing of Content
From here, our copywriters work together with you to write or refine your web content, frame your angle and content architecture, and style your brand voice in a professional web-optimised structure.
Design of Website
With the Visual Identity Guidelines and Sitemap finalised, we’ll head on to design your website. We’ll first design the homepage for your approval, and then proceed to design the rest of the website. Simultaneously, the content will be added to their respective sections within the mould of the design as they are written. Finally, we optimise your website for speed and mobile responsiveness.
Testing and De-bugging
Now that your website is almost complete, we’ll test it for bugs or glitches, making sure it’s free of any problems. We’ll also iron out any issues or questions you may have. While that’s happening, we’ll transfer your website from our staging server to your actual web server, in addition to pointing your domain to the web server.
Handover and Training
Prior to handover and training, any remaining payment for the website is required. During our handover process, we’ll provide you with the login information to your website, domain and web hosting accounts. A training video for your website will be sent to you, but we’ll be glad to schedule a 1-hour training session with our web designer should you require it. Don’t worry. We’ve made it easy. You’ll be uploading and adding content like a pro in minutes after we’re done!
Website Live
Congratulations! Your website is now live and running! As an after-service support, our lines are always open for you to contact us if you run into any difficulty in future. You’re also welcome to use our live chat feature on our website for instant support!
If you’d like to keep your website maintained and updated hassle-free, check out our website maintenance add-on!
Now we enter the depth of SEO territory.
SEO Research
We channel our main resources to conducting deep keyword research, comparing search terms separately, to identity high-traffic and conversion-driven keywords for your website. This takes a huge bulk of manpower and time, so we save this for last to avoid bottlenecking your web project. We strategise where to implement the keywords tactically across the existing content according to user intentions as they navigate your website.
SEO Implementation
Based on the specific targeted keywords from our keyword research, our writers gather and plan the content and meta tags of your website, writing with a niche audience in mind for each keyword and page. Our writers are in the best position to then build more internal links throughout your entire website, building on one intention and leading it to another as a sales funnel. This will be kept up and updated over a 6-month period to the aim of getting your website on page 1 of Google, ranking #1 among all organic searches.
Our Web Design Service – Why Are We Better?
Your Business Matters Most
We're not just in it for the sake of doing. Instead, we focus on your business in order to provide you with a competitive advantage. We've got a keen eye on your market to make sure what we do uplifts your search engine rankings!
We Are Results Driven
We are committed to going the extra mile each and every time: whether it's keyword research, making SEO updates easy for you or automating your search engine ranking, to provide you with something that is truly exceptional for your business.
A Specialised Singapore Team
Web developers, brand designers, writers, SEO consultants, marketers and many more: these are just some of the roles that make up our in-house team assembled to plan for greater footfalls to your website!
Transparent Pricing
We don't practise hiding extra fees or charging you more at the last minute. What you see is what you get.
SEO Prices & Packages – How Much Does It Cost?
The price of our SEO Web Design Service starts from S$900 per page. This includes designing and structuring of the website, SEO Optimisation, and SEO Content Writing.
Send us your SEO requirements and receive a free quote on these needs from our team.
Catch additional savings on a full suite of web services with our website add-on packages which include web maintenance for regular hassle-free updates or our Web Security Champion for the best cyber defence!
FAQ
Can I have more features added to my website?
Of course! Should you require additional features, like multi-language, email marketing capturing and sequences, appointment booking, course management, content writing service, or any other features, feel free to contact us with your requirements!
In the meantime, feel free to check out our website add-ons page to see if any functions fit your requirements!
How do I edit the content/ images on my website?
Instead of having to contact your web designer every time you need to edit your content, and wait days for them to send you a quote, why not do it yourself, easily? Even if you're rushing for time, you'll be able to edit your own content quickly in case of a last minute change.
All our websites comes equipped with a free Custom Content Editor, giving you the freedom to easily edit the content on your website. Access your dashboard and edit your content on the go, the way you want it. Bypass the tedious process of briefing and waiting for your web agency, plus you save money. Now that's the Dream Fox way.
I do not have a logo. Do you provide logo design services?
We sure do - and we're pretty good at it too! Our Corporate Logo Design Service starts at S$1500, and it comes bundled with a Corporate Visual Identity Guideline to streamline your brand’s design application. Think of this as an upgrade to the Moodboard we do for your website. The Corporate Visual Identity Guideline will include the following sections:
- Logo and Favicon Design
- Logo Spacing and Usage
- Logo Applications Mockup
- Corporate Colours
- Corporate Typography
- Stationary Design (Letterhead, Business card, E-Signature)
How long does it take to complete a SEO optimised website?
The duration of the project largely depends on the scale and scope of the project, and how quickly we get approvals, updates and information from your end. Typically, a 10-page SEO optimised website takes about 4 - 8 weeks to complete.
We do offer expedited services with a loading fee of 20% to 50% of the project cost. However, this isn't always guaranteed to be available as we might have other projects on hand.
I'm not exactly sure of what I need. Can you help?
We understand that building a website is a huge undertaking and may sometimes be confusing. We're here to simply things for you and make your experience as seamless as possible! Simply contact us for a non-obligatory assessment or consultation!
I'm interested. How do I start?
We welcome you aboard! Simply send us an enquiry and we'll be in touch shortly! Alternative you can start by filling up our Web Design Questionnaire for us to further understand your requirements and know you better!
I already have my own domain & web host. Will that be an issue?
Don’t worry, we have options for customers who have an existing web domain or hosting. Depending on your preference, we’ll design your website within your domain and hosting, or provide domain transfer and hosting services.
What is your payment scheme like?
Before you sign up, basic consultations will be free of charge, including a proposed sitemap for your website. We require a 20% (for projects exceeding S$10,000) / 50% deposit before we start on your website due to the huge manpower and resource allocation to start every website right. This includes the brand research, mood-boarding, competitor research, navigation planning etc. After that, we’ll kickstart the first phase of your web design project. The rest of the payment is to be made before we hand over the website to you.
Are there any recurring charges?
Yes. The most basic charges would be domain ownership, that costs $20 to $60 a year, while web hosting costs $50 to $200 a year (depending on your project requirement) after the first complimentary year. This is usually a automatic, hassle free process if you opt for automatic payments.
Hosting and domain is a mandatory service for your website to remain live, whether you build the website yourself or have it built by a web agency. You are free to renew the hosting or domain service yourself through any of the web host or domain registrars of your choosing.
What platforms do you build your website on?
All of our websites are built with Elementor or Beaver Builder, on WordPress. WordPress powers 43% of all websites in the world, including top global companies, such as Facebook, Sony Music and Microsoft, just to name a few. This means that you’ll be able to find support for your website easily, as most web development agencies use WordPress.
Think about it this way. If you choose a web agency that’s not using WordPress, your website will be stuck with the company for life, even if they provide a bad service. If there is a problem with your website, they are the only ones who can solve them. If these web agencies close down, chances are – you’ll not likely find support for your website anywhere else.
What is SSL and do you provide it?
SSL stands for “Secure Sockets Layer”. It’s an essential security component for all websites. You might have seen websites with a padlock on the left of their URL or those with a “Not Secure” label. The padlock is what websites with SSL show as a mark of assurance.
We provide free SSL for all our websites.
It encrypts and creates a secure connection between your website and your visitors, and prevents hackers from reading any sensitive information (i.e. credit card information and personal particulars) that is submitted to your website. Google also encourages the use of SSL and it has long been one of the factors affecting your rank on Google Search.
Web Design Portfolio – Our Recent Works
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