High Conversion Copywriting & Copyediting
Need content that sells on your website, landing pages, email or social media on a tight deadline? From print to professional web copywriting, our Singapore in-house team of copywriters are adept at every type of copywriting that targets your customers and markets, designed for marketing and conversion.
Whether SME, agency, charity or MNC, the only content that matters is content that markets.
TL;DR – The Copywriter Advantage
Market Research
We strive to understand your target audience and speak to their needs. Content that connects to your customers' concerns is what engages them.
Content Structure
Identifying practical and sensible USPs in your product gives meaning to content. With the right words in the right place, customers see both dollars and sense.
Professional Impression
Results prove that content with proper sentences and correct spelling build higher trust and credibility. It shows great quality and commitment to your business.
High Conversion Content
We write with one mission: to convert potential customers into customers. From direct response copywriting, sales copywriting to your preferred style of writing, take a look at our examples below!
Need a word with us?
Let us help you build your brand voice and content together. Tell us what you need and start your ideas flowing into valuable stories and clear writing for high conversion!
professional copywriting – What Copywriters Do
Copywriting is the art of writing advertisements and content that sell. Facing copywriting challenges? Check out our copywriting samples below for different industries, and you may find a type of copywriting that fits you.
A random coffeehouse: Truffle fries with grated cheese.
What We’d Write for a Restaurant: Fries drizzled in garlic-infused truffle oil and sprinkled with finely grated 24-month aged Italian Parmesan.
A Random Photo Studio: Our photography services very cheap. Quality is so high that we are not lying to you.
What We’d Write for a Photo Studio: Beautiful photographs captured by an experienced photography team, for you to embrace your dearest moments, always.
Reinforcing Relevance with Brand Identity
The way our copywriters write your content and word choices are closely associated with your brand. They represent the voice of your brand, including the attitude, values and personality for your brand.
Understanding Your Target Audiences
We spare no expense to research your target audience and your existing customers. Our writers are trained in persuasive copywriting to create demand by making your message relevant – whether your business is in Singapore or worldwide.
Having content your customers want to see proves volumes about industry expertise. This sustains attention, marketing and gets more traffic. Which would you pick?
Advertisement 1: We do web design!
Advertisement 2: We provide one-stop custom web design for your business. We fine-tune your website to work for you and attract the customers you want.
Had my website's content revamped through their SEO Copywriting service and my enquiry rates shot through the roof! Will recommend.
Joey Leong
Our Professional Copywriting Services
Affordable, professional copywriting and copyediting with every type of content and a wide range of marketing strategies.
SEO Copywriting and Keyword Research
SEO copywriting contributes to an increasing online traffic flow and conversions by increasing your ranking on Google and other search engines. Our SEO copywriters use their knowledge in copywriting to look at your business from the perspective of Google, Singapore trends and your customers. With this trifecta and the help of our SEO experts, we research and determine key search terms for your business, and organise the structure and content of your website to engage and target your audience's needs.
Writing your website content puts us in the best position to build internal links between your pages, which is a ranking factor on Google, and also provide an inviting user experience for your visitors. Should you require Web Design Service together with SEO Optimisation and SEO Copywriting, check out our SEO Web Design Service!
Professional Web Copywriting
Our experienced copywriters structure and organise your content across your webpages and within your sections. We consider what sitemap and user navigation experience best fits your audience’s intentions and browsing behaviours. Websites without proper navigation and links between relevant pages can often cause visitors to arrive at a dead-end! From browsing your homepage to reading your services to contacting you or making a purchase, your content shapes your sales funnel and audience's actions.
We minimise your your copywriting challenges by finding out what you need to say to make your customers stay. We do this by understanding the objective of your content and target audience. We aim for web content that is bite-sized, engaging and simple. This means transforming words into valuable information, turning conversations into conversions, simplifying complex details into knowledge at a glance, and appealing to your audience with pinpoint precision.
Get your website content professionally written at a huge discount when you take it up along with any of our website design services.
Business Writing Services
Having gathered writers with industry expertise, we ensure every piece of content we write is tailored to your industry. Through meetings with our copywriters, and cold, hard research, we put together the best writing style and angles for your business and each product. As business owners ourselves, we understand your concerns and bottom lines, and this is reflected in an in-house brand voice echoed throughout your content and your brand guide.
Our copywriters are equipped with knowledge in copywriting and a keen eye for language that is meaningful and conveys what you want your visitors to see, by working closely with you. Have a specific target audience in mind? Our actionable content marketing copywriting skillset may be what you're looking for.
Landing Page Copywriting
Sales copywriting counts in landing page content. We write and frame your landing page for customer-centric marketing and conversion; be it for an e-book purchase, a product demo, signing up for your online course, or a simple contact form that provides leads for your business.
Through persuasive copywriting, our sales copywriters help define the action you want your visitors or audience to take after reading your landing page content. From clear gripping sentences that hook audiences from the moment they land on your page, to direct response copywriting that provokes a response to your online campaigns, such as “Get 2 for the price of 1 now!” or “Schedule a free workout plan. Deal ends today!”
Email Marketing
One of the most common ways to send client-facing newsletters and promotions to customers is via email. Our copywriters breathe brevity into succinct and professionally crafted emails that flesh out your marketing copies. These should be both easy to digest and be part of your corporate marketing efforts.
In both acquiring new customers who may be interested in your email campaigns and retaining existing customers with a personalised EDM, we'll even place our content in simple wireframes for easy visualisation, strategic marketing and copywriting.
Blogging
Blog posts are carefully researched for purpose of increasing your website's SEO and value-added content. We curate content and related trends that fall squarely into the topics you want to blog about. This includes fast turnaround times, premium SEO programmes to systematically infuse our blog writing with the best SEO practices and a vast array of stock image banks.
For content marketing blogs, you'll coordinate with a dedicated article writer fully equipped to produce blog content of any topic or technical tone that is structured for easy reading and filled with valuable, creative information at every turn.
Social Media Writing
The social media posts we specialise in include facebook advertisements, campaigns, Instagram contests, viral posts on TikTok; lead generation, brand awareness, customer engagement - with quick lead times and a choice of the types of posts you would like to prioritise.
Our writers are trained to understand the viral landscape of social media, as well as the pros and cons of the content that qualifies to be displayed on business accounts. Posting on each platform like Facebook, Instagram and other social media requires different approaches to social media marketing, all of which will be assigned to a professional copywriter. Being a content writer is being a perfectionist, so we're pretty obsessed about getting it right!
Annual Reports / White Papers
Besides commercial copywriting, we have also worked with clientele in need of financial statements, government proposals and letters to authorities. While this is a specialised niche, it still highly depends on your objectives, nature of formality, target audience and many other variables that our writers will need to understand. The process is not all that much different from any other kind of writing.
Where necessary, report or paper writing can also be packaged with our innovative graphic and illustration design capabilities based on your required format, for a discounted price.
Professional Copyediting Services
Copyediting focuses on polishing your content for grammar, structure, choice of words and punctuation to be content-strategic. Our professional editors style your tone and writing style to bring out your brand and product personality. Here's a brief example:
Provided Content: Opening Dream Café mark another milestone for us to expand local coffee culture to more people. We want to introduce our Asian cuisine and Dream coffee everyone here.
Copyedited Content: A New Milestone - Dream Café. With our opening, we are pleased to introduce our specialised Asian cuisine and Dream brand of coffee to our customers across Southeast Asia. Our vision of local coffee culture has endured the test of time and our craft continues the legacy of brewing perfection.
Let's Compare: Copywriting vs Copyediting
So, what’s the difference between Copywriting and Copyediting? For starters, they both have very different processes. Here are the key reasons why.
| Highlights | Copywriting | Copyediting | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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| Content Creation | We create strategic content for marketing, from scratch. | We look at your content and make recommendations to elevate it. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Content Strategy | We come up with content strategies, creative concepts and writing angles that best represent your brand. | We edit and beautify the content you've provided according to best market-strategic practices. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Revisions | Up to 4 revisions will be given during the copywriting service. | Up to 2 revisions will be allocated during the copyediting service. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Effort | Leave the content creation to us. We'll come to you if we need extra industrial expertise! | Content creation will come from you, but we'll turn it into a string of words your customers can't ignore. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Duration | From the first letter to the last, we require time to ensure our work reflects your business fully and accurately. | We prepare your content for the standards of your traffic. Less time is needed, but we can only start after your content is provided. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| Cost | Most of the time, copywriting costs more than copyediting. However, content and creativity are subjective. Simply tell us your requirements and we'll get back to you with a free quotation. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
How We Succeed – The Content Writing Process
Now that you’ve seen our assortment of copywriting services, tap on the arrows to look through our straightforward copywriting process.
Our Quality Copywriting Services – Why Are We Better?
Your Business is Our Business
We don't just write for writing. We study your business to match it with the words, structure, angles and USPs that capture your brand and the necessity of your offerings. Combining your business goals with our knowledge in copywriting, one strong angle could be the trigger you need to catch the market.
Local and In-House
No freelance copywriters here. Any full-time copywriter on our team is local and part of our powerhouse of brand designers. We've grown up with a taste for local brands and localised language, cultivating an amazing copywriting proficiency in the best practices and knowledge of trending demands in Singapore.
Design and UX Centric
As a creative agency, we're well-versed in persuasive copywriting for any marketing environment, be it social media, websites, media kits, collateral, emails or resumes. Our digital marketing strategy process wraps the tone and content structure professionally around the platform design, making the UX central, even before writing starts.
SEO Conducive
Unlike typical advertising agencies, our basic copywriting packages take keywords provided by you to position them strategically throughout your website and links, which you can build on seamlessly post-service. Find out more about our professional web copywriting bundled with professional SEO services below!
Copywriting Rates – How Much Does It Cost?
Website Content Writing:
Get our website copywriting services at a huge discount when you take up our copywriting service together with any of our web design service.
SEO Copywriting:
SEO content writing comes bundled at a package price with our SEO Web Design Service.
(Ala-carte) Copywriting:
3000 words: From $1,000
4000 words: From $1,100
5000 words: From $1,200
(Ala-carte) Copyediting:
3000 words: From $800
4000 words: From $900
5000 words: From $1,000
(Ala-carte) SEO Copywriting:
Keyword research and targeted writing with keyword implementation cost an additional $200 onwards per page, depending on topic(s), subject technicality, industry and keyword research required.
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